Aoi Matsuri 葵祭
The Aoi Matsuri (葵祭), or "Hollyhock Festival", (although commonly, but mistakenly identified as "hollyhock", the "aoi" actually belongs to the birthwort family and translates as "wild ginger"—Asarum) is one of the three main annual festivals held in Kyoto, Japan, the other two being the Festival of the Ages (Jidai Matsuri) and the Gion Festival. It is a festival of the two Kamo shrines in the north of the city, Shimogamo Shrine and Kamigamo Shrine.

| Location | Kyoto (京都市 京都府) |
|---|---|
| When | May (Spring — exact dates change every year) |
| Type | Chokusai |
Planning to go? The Aoi Matsuri is held in May, but the exact dates, times and any entry fees are set year by year. Check the local tourist information for this year's schedule before you travel.
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Basic data from Wikidata (CC0). Description from Wikipedia (CC BY-SA), linked below. Details may change; the festival's official announcements are the authoritative source.